
Prime Minister Narendra Modi is set to launch the Swasth Nari Sashakt Parivar Abhiyaan on 17 September 2025, coinciding with his 75th birthday. Union Health Minister JP Nadda announced that the initiative will focus on improving maternal and child health through health camps, nutrition awareness, and partnerships with local health facilities. This campaign underlines the government’s long-term vision of building a healthier nation. The Swasth Nari Sashakt Parivar Abhiyaan aims to address gaps in women’s health and nutrition across states.
Key Features Of The Campaign
The initiative will roll out 75,000 health camps across Ayushman Arogya Mandirs, Community Health Centres (CHCs), and local facilities. Services will cover maternal health, immunisation, and preventive screening.
A nationwide observance of Poshan Maah at Anganwadis will prioritise nutrition education, infant and child feeding practices, and overall wellness. Running from 17 September to 2 October 2025, the Swasth Nari Sashakt Parivar Abhiyaan ensures space for awareness drives, follow-ups, and monitoring.
India’s Progress In Women And Child Health
India has made strides in reducing maternal and child mortality, but disparities remain. The Maternal Mortality Ratio (MMR) has fallen to 93 per 100,000 live births in 2019–21, while the Infant Mortality Rate dropped to 27 per 1,000 live births in 2021. However, data shows that 35.5% of children are stunted, and 57% of women suffer from anaemia.
State variations are evident. Andhra Pradesh has achieved an MMR of 30, one of the lowest in India, while Karnataka and Haryana have also shown notable improvements. The Swasth Nari Sashakt Parivar Abhiyaan aims to bridge these state-level disparities.
Challenges The Campaign Must Tackle
For success, the initiative must focus on continuous maternal care, stronger nutrition programmes, and behavioural changes in diet. It also requires boosting health infrastructure, referral systems, and skilled birth attendants in underserved regions. By targeting these, the Swasth Nari Sashakt Parivar Abhiyaan could help accelerate India’s progress toward Sustainable Development Goals.
FAQs
Q: What is the Swasth Nari Sashakt Parivar Abhiyaan?
A: It is a government campaign launched by PM Modi to improve women’s and children’s health through health camps and nutrition awareness.
Q: When will the Swasth Nari Sashakt Parivar Abhiyaan launch?
A: The initiative will officially begin on 17 September 2025 and run until 2 October 2025.
Q: Why is the Swasth Nari Sashakt Parivar Abhiyaan important?
A: It tackles maternal and child health disparities, nutrition issues, and uneven state-level health progress.
Q: How many health camps will be organised under the Swasth Nari Sashakt Parivar Abhiyaan?
A: Around 75,000 health camps will be set up across India in collaboration with local facilities.




