Jaani, Arvindr Khaira, and Dilraj Singh Nandha are now officially connected with Universal Music India (UNI). UNI recently announced its partnership with Desi Melodies.
Owned by Jaani and Arvindr Khaira, Desi Melodies is already a superhit music label of India, which is winning the hearts of audience one after another release. And now, UNI will also promote and distribute all the projects under Desi Melodies. MD & CEO of Universal Music India, Devraj Sanyal appreciated their work and said, “Music in India is evolving rapidly and now is an exciting time to see how artists, labels, innovators, and entrepreneurs can adapt to this changing landscape. At Universal Music India, we strongly believe in creating music that can transcend regional popularity and local languages, to reach the widest possible audience worldwide.”
With more than 5 million subscribers on YouTube, Desi Melodies has already proved to be one of the best Music companies in India, as it has given the industry many superhits like Filhal, Coka, Hath Chumme and many more. This makes us believe this multi-year collaboration and distribution deal will end up in proving a great decision not only for Desi Melodies but Indian Music as a whole.
We wish both UMI and Desi Melodies very good luck for their journey, and we wish working together they set new benchmarks in the world of music.